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Is the Optimism Justified?

Perhaps it was justified, perhaps not, but attendees at last month's Americas Lodging Investment Summit in Los Angeles were nearly giddy in their continued optimism concerning the health of the U.S. lodging industry. As it is with many issues, however, there are two distinct sides to the story. Of course, the recent media headlines trumpeting the supposedly sad state of the national economy (the credit crunch, wavering stock market, weak dollar, poor retail sales and more) should give hotel owners concern. After all, the operating side of the business typically mirrors the economy: When consumers and business owners ...

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