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On Command Secures HD Content

Published Wednesday, March 01, 2006

On Command Video Corp. has reached agreement with Zenith Electronics Corp. to license its Pro:Idiom digital rights management content security software. As more hotels adopt flat-screen televisions for in-room use, HD movies could “create a win” for hotels, according to On Command. That's why it entered into a pact designed to provide content security to Hollywood, says Tad Walden, senior vice president of marketing and programming for the in-room interactive entertainment provider. LodgeNet joined Zenith and LG Electronics in developing the proprietary Pro:Idiom technology. In a separate announcement, Philips Electronics announced a licensing deal with Zenith enabling its ...

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