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How to Survive the Recession

Published Monday, March 09, 2009

At minimum, the next few months and quarters will be difficult for the lodging industry. Beyond that, no one can accurately forecast. In the past few weeks, I've talked to a number of owners and operators, and no matter what segment they're in, they all seem to tell the same story: Business is bad, real bad, and they expect the doldrums to continue unabated for the foreseeable future. Clearly, some hoteliers are in survival mode and are desperately seeking ideas to help them through these difficult times. Here are a few dos and don'ts I've gleaned from ...

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